HANNESSON HOME - THE BRAND

Chasing Nostalgia; I can’t tell why it means something to me, but it means everything. 

Maybe it’s because so many of our life choices evolve from a moment, a memory, or nostalgia created in the depths of our youth, sprawling into our adulthood. Our souls fill with warmth as we reflect on the memories that were created for us. Something as simple as the smell of warm banana bread coming out of the oven can bring us back to a sweet place in time that we now long to recreate. 

To me, great design is a true reflection of one’s self. It’s the perfect blend of both our history and our present. It holds elements that trace back before our own lifespan, influenced by several others that have come before us, and elements that represent our present selves and where we're going. Good design prioritizes layouts and colors and finishes, but great design pushes the depths of just “good”; It emphasizes all the little inbetweens. It both honors our past and lights our path to where we’re headed. It makes space for us to love and flourish, and space for us to reside when we're broke and vulnerable.

So, when someone asks me, “What is Hannesson Home? Why do you design?”, the reality is, design has been embodied into my life before I was ever a part of bringing it to anyone else’s. It’s woven into my DNA. 

To create a home is to create memories; Memories for ourselves, our children, our family, our friends - for everyone who steps foot into our home. Recollections that eventually evolve into bittersweet sentimental longings for the past. Memories so bittersweet that our hearts ache with a longing to go back to that place in time, just for a moment. And memories that ignite a flame within us to be a better version of ourselves, and build upon the legacy that those moments left behind. 

Hannesson Home. Singular. It’s not multiple homes, but rather one home. Your home. Our home. 

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